Implement a cost-effective identity solution to allow access and set the foundation for your social web:

• Allow continued access by existing users to all web sites.
• Permit access by major IDPs - MySpace, Google, AOL, etc.
• Massively increase the connection you can achieve with your audience.

Implement a cost-effective identity solution to increase opportunity before your competitors:

• Remove barriers on cross-property marketing.
• Keep site members engaged with the push of content to external users.

Implement a cost-effective identity solution to understand your users:

• Gather data on your user base to improve relationships.
• Use collected data for product development, customer feedback, loyalty management, customer segmentation, campaign targeting, etc.

Implement an identity solution to decrease cost that is great for IT:

• Scales easily with web property growth.
• Easy to deploy and open source compatible.
• Configures authorization parameters for selected Identity Providers.
• Brokers user data according to configurable options.
• Eliminates multiple user login databases.